Successful Pricing Strategies for Product Lifecycle

What all do you get in this book?

This book is a must for any MBA student or Marketer looking to manage a product or devising marketing strategies for it. A key component of the marketing strategy is the pricing and this book helps you with that

Pricing Strategy

Know how to price asper the stage of the  PLC

Understand the stages

Get a deeper understanding of the PLC stages

Marketing Strategies

Stay on top of your product marketing strategies